Arthur is an Ambassador in the Strategy Lab and is based in BCG’s Dubai office.
Prior to BCG Arthur worked as an Associate at a boutique consultancy in the Middle East and Central Asia. Outside of work, he likes to go on unconventional adventures such as trekking in the Tian Shan mountains, and is interested in history, jazz music, and chess.
We attempt to distill the lessons from two truly ambitious projects—NASA’s Apollo program and Pfizer’s Lightspeed project—and show how, to succeed, projects and organizations must resolve the tensions between ingenuity and control.
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