BCG Henderson Institute

BCG and the Henderson Institute have a rich history of pushing the envelope in strategy and management thinking. Starting with Bruce Henderson in the 1960s, our thought leaders have authored books introducing new ideas and game-changing insights.

Featured Books

Shocks, Crises, and False Alarms

An essential new guide to navigating the turbulent macroeconomic landscape as you form your strategy.

Philipp Carlsson-Szlezak, Paul Swartz
Inspiring the Next Game series

Strategy is by definition a changing art: strategy is about generating competitive advantage, but what it takes to create advantage is always evolving. This series takes a broad view of strategy, reflecting the multifaceted imperatives that leaders face.

Martin Reeves, François Candelon, Ulrich Pidun, Kevin Whitaker

Explore our virtual bookshelf below, with titles covering smart simplicity, the role of imagination in business, globalization, business ecosystems, corporate transformation, and more.

If you are a publisher interested in publishing a book with our authors, or a translation of any of the below titles, please reach out to us.

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A playbook for delivering true personalization at scale.

Mark Abraham, David C. Edelman

An innovative and insightful 7-part guide to heartfelt and collaborative actions that transform the reader into a generous leader.

Joe Davis

An essential new guide to navigating the turbulent macroeconomic landscape as you form your strategy.

Philipp Carlsson-Szlezak, Paul Swartz

Pricing is not a business problem, it’s a business solution. It can change the trajectory of a business, a market, and even society. This book offers a simple, yet game-changing framework, looking beyond the numbers to change the way you think—and talk—about pricing.

Jean-Manuel Izaret, Arnab Sinha

Drawing on decades of lessons learned from supporting families and the businesses they own, the book brings conflicts to life through the lens of a fictional family and the business conglomerate they own.

Janmejaya Sinha, Carol Liao, Ryoji Kimura, Brittany Montgomery

Most leaders agree that imagination in business is crucial for success but they struggle to cultivate this capability. Explore how to harness the power of imagination.

Martin Reeves, Jack Fuller

Strategy is by definition a changing art: strategy is about generating competitive advantage, but what it takes to create advantage is always evolving. This series takes a broad view of strategy, reflecting the multifaceted imperatives that leaders face.

Martin Reeves, François Candelon, Ulrich Pidun, Kevin Whitaker

The world of strategy is thick with ideas and frameworks; Your Strategy Needs a Strategy will help you cut through the noise and find clarity regarding which approach, or combination of approaches, is your best bet.

Martin Reeves, Knut Haanaes, Janmejaya Sinha

Great is no longer good enough. Beyond Great delivers a powerful new playbook of 9 core strategies to thrive in a post-COVID world where all the rules of the game are being re-written.

Arindam Bhattacharya, Nikolaus Lang, Jim Hemerling

Rocket tells the story of how sixteen remarkable business leaders created great brands. Every story is connected to a “how-to” lesson, and by the end, you’ll have what you need to turn your best customers into apostles, cravers, and brand ambassadors.

Michael Silverstein, Dylan Bolden, Rune Jacobsen, Rohan Sajdeh

Conventional management theories and practices are no match for the dizzying complexity that so many managers face. There’s a better approach. It’s called smart simplicity.

Yves Morieux, Peter Tollman

When people think in new boxes, they learn how to ask the right questions in order to open up the most promising doors to creativity, innovation, and opportunity.

Luc de Brabandere, Alan Iny

The future may be unknowable, but this book offers insights from BCG's 50 years of practice on how readers can position their organization to win—to change the game and to own the future.

Rich Lesser, Mike Deimler, David Rhodes, Janmejaya Sinha

The $10 Trillion Prize provides the first comprehensive profile of the emerging middle class, primed to transform the global marketplace.

Michael Silverstein, Abheek Singhi, Carol Liao, David Michael

Traditional strategy must become adaptive strategy. This book brings together a series of essays describing the results of ongoing research, by the Strategy Institute of BCG.

Martin Reeves, Mike Deimler

What Poetry Brings to Business presents ways in which reading and thinking about poetry offer businesspeople new strategies for reflection on their companies, their daily tasks, and their work environments.

Clare Morgan, Kirsten Lange, Ted Buswick, John Barr

Women Want More offers companies real strategies for growing their global markets by finding innovative ways to appeal to women′s needs and concerns through the results of their well-timed study.

Michael Silverstein, Kate Sayre, John Butman

An absolutely stunning - and scary - wake-up call that reveals how the economic world is about to change dramatically in the next few years as dozens of RDEs ("Rapidly Developing Economies") begin to assert themselves as major economic powers.

Harold Sirkin, Jim Hemerling, Arindam Bhattacharya

It's easy to miss many innovations in strategy until they appear on the front page of a major business publication. As a CEO or senior executive, your job is to detect these strategies and implement them before your competitors. That's where this book comes in.

George Stalk, John Butman

Payback offers you a new way to think about and manage innovation that will dramatically improve the odds of success.

James Andrew, Harold Sirkin, John Butman

Since 2003 Dr. Antonella Mei-Pochtler has authored a series of highly successful and original columns on management in the Austrian newspaper Der Standard. This volume presents a selection of these columns.

Antonella Mei-Pochtler

Treasure Hunt takes us into the homes of real people making real decisions, and into the CEO's offices of innovative companies finding new ways to accommodate them.

Michael Silverstein, John Butman

This book offers a broad and up-to-date selection of BCG's best ideas on strategy with fresh ideas, insights, and practical lessons for managers, executives, and entrepreneurs in every industry.

Carl Stern, Mike Deimler

Using approachable, witty, and engaging examples from philosophy, science, technology and linguistics, Luc de Brabandere explores the dangers, both in business and in life, of relying on habit and repetition.

Luc de Brabandere

George Stalk and Rob Lachenauer show how hardball competitors can build or maintain an enviable competitive edge by pursuing one or more of the classic "hardball strategies".

George Stalk, Rob Lachenauer, John Butman

A fascinating look at why millions of consumers are "trading up" to premium goods, and how companies can profit from this phenomenon.

Michael Silverstein, Neil Fiske, John Butman

This book presents an interdisciplinary discussion of the topic in sociological, historical, and economic dimensions. It explores culturally specific forms of modernity with a focus on China and Europe.

Dominic Sachsenmaier, Jens Riedel, Shmuel Eisenstadt

A Passion for Ideas gathers together a stunning list of today's thought leaders to shed light on how "the new" is discovered.

Heinrich Pierer, Bolko von Oetinger

BCG's Strategy Institute has excerpted those passages most relevant to business strategy from Clausewitz's classic text On War, the most general, applicable, and enduring work of strategy in the modern West and a source of insight into the nature of conflict, whether on the battlefield or in the boardroom.

Tiha von Ghyczy, Christopher Bassford, Bolko von Oetinger

Jeanie Daniel Duck, a former BCG senior partner, offers a powerful look at corporate change and why mergers, reorganizations, and transformations succeed or fail. The bestseller was released in 2001 and has been translated into nine languages.

Jeanie Daniel Duck

A collection of the best and most recent thinking on marketing and branding.

Michael Silverstein, George Stalk

This book shows how to build new strategies that reflect the new economics of information, and explains how to take advantage of the forces shaping today's competitive advantage.

Philip Evans, Thomas Wurster

Stalk and Hout conclude that virtually all businesses can use time as a competitive weapon. In industry after industry, they illustrate the processes involved in becoming a time-based competitor and the ways managers can open and sustain a significant advantage over the competition.

George Stalk, Thomas M. Hout

This book brings together many of BCG's most influential Perspectives, as well as several acclaimed articles published in the Harvard Business Review.

Carl Stern, George Stalk

Kaisha examines Japanese corporations, including Honda, Canon, Toyota, and NEC, and looks at how they have changed over the last twenty years, and identifies the Japanese competitive edge.

James Abegglen, George Stalk

In this book, Henderson introduces basic concepts in strategy, discusses costs, depreciation, pricing, shortages, debt, budgets, equity, and dividends, and provides examples of successful business strategies.

Bruce D. Henderson

In this book, Henderson discusses techniques for business managers for planning company growth, overcoming competition, dealing with inflation, and improving the organization of the corporation.

Bruce D. Henderson