BCG Henderson Institute

Jeffrey Sprong

Ambassador, Strategy Lab

Expertise
Education

  • Durham University
  • HEC Paris
  • Yale University

BHI Affiliation
Location
Amsterdam
Contact

Jeffrey Sprong

Ambassador, Strategy Lab

Jeffrey is an Ambassador with the Strategy Lab based in BCG’s Amsterdam office. His research is focused on Corporate Strategy & Transformation.

Prior to BCG Jeffrey was a Fullbright Scholar at Yale University. Outside of work, he likes to do triathlon & spend time in nature and is interested in technology, public policy, and effective altruism.

Recent Work

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BCG.com | September 9, 2025

How Every Employee Can Become an Innovator

It’s not just GenAI. Tools alone won’t unleash innovation—companies must complement new technologies with robust systems to test and scale the best ideas.