BCG Henderson Institute

Wendi Backler

Fellow, The Future of Thinking About the Future

Education

  • MSc, management, Carleton University
  • BCom, with distinction, University of British Columbia

Location
Toronto
Contact

Wendi Backler

Fellow, The Future of Thinking About the Future

Recent Work

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Harvard Business Review | January 8, 2026

What Companies that Excel at Strategic Foresight Do Differently

Companies that excel at strategic foresight are able to systematically track both predictable future events and true unknowns across short- and long-term horizons.

BCG.COM | May 20, 2022

What AI Reveals About Trust in the World’s Largest Companies

BCG’s AI-based Trust Index enables companies to break down stakeholder perceptions of their trustworthiness. Analyses based on the Index have yielded valuable insights about what builds, sustains, or destroys trust.