A plan for making treatments for curable diseases affordable.
Measurement technology has finally caught up with the demands of digital economics--creating unprecedented opportunities for firms to share more value with more customers profitably.
Established models in other industries offer pharma companies promising economic incentives to pursue disease eradication.
How can companies change the role of the list price to help address divergent customer and partner segments, adapt to market dynamics, and extract full value in a fair and profitable manner?
Regardless of industry, companies need to better understand and more confidently embrace the ways in which subscription- and consumption-based models will change their business, the new strategies that will apply, and the new practices they will need to establish.
Implementing a next-generation pricing platform will enable medtech companies to stay in the race and accelerate into the emerging worlds of outcome-based health care and digital health.
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