Ron Adner is Professor of Strategy and Entrepreneurship at the Tuck School of Business at Dartmouth. Ron previously authored the book The Wide Lens: What Successful Innovators See that Others Miss.
His new book, Winning the Right Game: How to Disrupt, Defend, and Deliver in a Changing World, is a handbook on how leaders and companies can succeed in an era of ecosystem-based disruption.
Adner views his book not as a replacement for traditional competitive strategies, but a necessary supplement for leaders who need to both compete in traditional industries as well as emergent cross-industry ecosystems.
In a discussion with Martin Reeves, Chairman of the BCG Henderson Institute, Adner shares insights from the book, using several vivid company examples.