Martin Reeves
Mihnea Moldoveanu
Adam Job
According to research conducted by Knut Haanaes, Dean of the Global Leadership Institute at the World Economic Forum, just 2% of companies consistently outperform their peers on both growth and profitability during good and bad times. What is a 2% company, and how can yours become one?
- Interview BY
- Martin Reeves
2% company with Knut Haanaes
Being excellent at exploration (innovation) and exploitation (efficiency) at the same time is the hallmark of 2% companies—the select few that consistently outperform on both growth and profitability.
