BCG Henderson Institute

Barbora Havelkova

Ambassador, Strategy Lab

Education

  • BSc, Prague University of Economics and Business
  • Master’s, Universität zu Köln

BHI Affiliation
Location
Boston
Contact

Barbora Havelkova

Ambassador, Strategy Lab

Barbora is an Ambassador with the Strategy Lab based in BCG’s Boston office. Her research is focused on Strategy and Change.

Prior to BCG Barbora was a research analyst at a blockchain hub in Prague. Outside of work, she likes to paint, spend time in art galleries, rock climb and boulder and is interested in AI & Society and Deep Tech topics.

Recent Work

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BCG Henderson Institute | September 27, 2024

From Change Management to Change Strategy

Corporate change is notoriously difficult and often fails. One reason is that success is considered to depend only on how change is executed—that is, the quality of “change management.” We argue that change must instead be treated as a strategic problem, varying the approach to change depending on the type of challenge encountered and the internal characteristics of the company.