BCG Henderson Institute

David Zuluaga Martínez

Senior Director, Geopolitics & Society Lab

Expertise
Education

  • BA, Harvard College
  • PhD., Princeton University

Location
New York
Contact

David Zuluaga Martínez

Senior Director, Geopolitics & Society Lab

David Zuluaga Martínez is a Senior Director at the Geopolitics Lab, based in BCG’s Brooklyn office. Prior to his current role, David was a Partner affiliated with BCG’s Public Sector practice. Previously, as an Alum Ambassador at the Tech & Biz Lab (2023-2024), he co-authored research on generative AI and, as an Alum Ambassador at the Strategy Lab (2021), on business resilience amid the COVID-19 pandemic and collective business action to address climate change.

Since joining BCG in 2018, David has worked on strategy, operations, and technology projects primarily for social impact and public sector organizations. His recent engagements include designing and operating an emergency food assistance program during the COVID-19 pandemic for one of the largest US cities, leading the assessment of COVID’s economic impact for a large US state, and conducting a strategic review of the procurement division of a large US state.

Prior to BCG David completed a PhD. in political theory at Princeton University.

Outside of work, he likes to play the piano and hosts a philosophy podcast in Spanish.

Recent Work

View All

BCG.com | June 30, 2026

The Great Divide: How the US and China Are Splitting the AI World

Diverging strategies between the AI superpowers—the US and China—are creating two increasingly incompatible tech stacks. For companies, the window for mixing the two may end sooner than expected.

BCG.com | June 15, 2026

Cash, Capital, and Culture: Mobilizing Household Savings to Close the European Investment Gap

An aversion to financial risk runs deep with European savers. Trustworthy financial education could change that and expand Europe's capital markets.

BCG.com | April 21, 2026

What Sweden’s Success Reveals About European Competitiveness

Practical policy and market design choices have helped Sweden produce a disproportionate number of outstanding companies in sectors from technology to industrials to health care.

BCG.com | March 25, 2026

For Most Countries, AI Sovereignty Is an Illusion. Resilience Is Real.

For governments and private enterprise alike, pursuing a more flexible AI agenda is proving to be more practical and sustainable than attempting to achieve AI autonomy.

BCG.com | February 9, 2026

The Defense Technology Frontier: How Europe Could Lead

European governments looking to improve their military capabilities must also strategically invest in emerging defense technologies of the future.

BCG.com | January 28, 2026

Old Continent, New Growth: Pension Reform as an Economic Engine for Europe

Restructuring pensions to rely on funded schemes could ease fiscal burdens for European governments and for taxpayers.