Our Strategy Lab translates business ideas that offer real impact by capturing, developing, and applying cutting edge thinking from within and beyond business.
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LEARN MOREResearch in other fields, including biology and computer science, offers valuable lessons on when and how a business should innovate in order to maximize its chance of survival.
Beyond tech, trust in all institutions, in particular in businesses, is at historical lows. All business leaders therefore need to ask ourselves the question: what is our referee strategy?
What kinds of goals are most useful in what kinds of contexts?
There is a statistically significant relationship between diversity and innovation
Very few companies can excel at innovation and efficiency at the same time. Of the 2,500 public companies we analyzed, just 2% consistently outperform their peers on both growth and profitability during good and bad times.
Our research leveraging natural language processing shows that firms pursuing a purpose have been rewarded by faster growth, higher employee engagement, and, paradoxically, superior financial performance.
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