Rocket tells the story of how sixteen remarkable business leaders created great brands. Every story is connected to a “how-to” lesson, and by the end, you’ll have what you need to turn your best customers into apostles, cravers, and brand ambassadors.
Google, now Alphabet, restructured its organization to realize an ambidextrous approach to its business, potentially benefitting both its moonshot projects, its nascent businesses and its mature core business.
Yves Morieux explains how an overload of rules, processes, and metrics can keep us from doing our best work.
Despite an increasingly challenging business environment, some power and gas companies have managed to generate solid returns for their investors. How have they done it?
Inevitably, any business or business model goes through a life cycle, each stage of which requires a different approach.
Wouldn’t it be great if there were an algorithm that could tell you when to develop a new business model or enter an emerging market? Unfortunately, one doesn’t exist. However, it is possible to use the principles behind algorithms to continually retune your strategy and your organization.
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